Susquehanna University Wins Awards for Communications
Selinsgrove, Pa.—Four Susquehanna University communications projects have earned Accolades Awards from the Council for Advancement and Support of Education (CASE), including top honors in two award categories. CASE is the largest association for advancement professionals at higher education institutions and independent schools.
The Accolades Awards program includes 40 different categories, including alumni relations, communications, design, development, grant writing, magazines, marketing, news writing, photography, portals, publications and Web.
In the CASE District II regional competition, the largest of CASE’s eight districts, projects produced by University Communications won in the following categories: the gold award for Web Site Institutional Home Page, part of the university’s comprehensive site redesign that debuted in August 2009; a gold award for Best Article for the story, “From the Brink: Danielle Keener MacGuire Takes Back the Night,” written by Gerald S. Cohen, associate vice president for communications, for the Spring 2009 issue of Currents magazine; a silver award for Recruitment Search Publications/Miscellaneous Fliers and Brochures, for the Susquehanna University Desktop Wisdom “flip-book”; and a bronze award for Student Recruitment Packages, for the university’s main recruitment pieces, including the viewbook, a save-the-date postcard and rack cards describing school majors.
“It is very gratifying to receive recognition from the professionals who are best positioned to critically evaluate communications from an internal and external perspective,” said Sara Kirkland, executive vice president for administration and planning at Susquehanna. “To be recognized for design and writing, in print and electronically, is a special tribute to the versatility of the University Communications team.”
Cohen added that the competition for these awards is very stiff. “Thirteen institutions competed in the institutional Web site category, including such institutions as Princeton University, Johns Hopkins University, Rutgers University, American University, Binghamton University and others,” he said. No silver prize was awarded in this category. American and Binghamton tied for bronze.
“In the Best Article category, 46 institutions competed for the award,” Cohen said. Among other winners in this category were Drew University, which tied for the gold; Catholic University and Johns Hopkins University, which tied for silver; and the University of Toronto, which received a bronze.
The CASE District II Awards program recognizes and honors exceptional service and work from members of the district, which includes schools in Pennsylvania, New Jersey, New York, Maryland, Delaware, the District of Columbia, West Virginia, Puerto Rico, the U.S. Virgin Islands and Ontario, Canada.
Founded in 1858, Susquehanna University is a national liberal arts college that prepares students for achievement, leadership and service in a diverse, interconnected world. Academic excellence, study away and service learning, student-faculty collaboration and rich opportunities for creative and personal growth are hallmarks of a Susquehanna University education. Susquehanna students come from 36 states and 13 countries, and more than 90 percent of them find jobs or pursue graduate study within six months of graduation. The university is located in central Pennsylvania, in the town of Selinsgrove, along the banks of the scenic Susquehanna River and about three hours from major East Coast cultural, financial and recreational centers.
Karen M. Jones