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Susquehanna 150
   

On Campus


Intelligent (Graphic) Design
Inspiration From Jaime Escalante
Update: Hurricane Response
Innovative Program for High Schoolers Marks Milestone
Kennedy Center Honors

Intelligent (Graphic) Design

This illustration of a 1970 Pontiac GTO garnered Leslie Hanson '08 a Silver Student ADDY in the 2006 national competition.

It has been just three years since Susquehanna University began offering a major in graphic design. In that short amount of time, enrollment has grown by leaps and bounds, and its students, by winning some of the most prestigious design awards in the industry and securing outstanding jobs and internships, have already put the program on the map among peer schools and professionals.

Under the guidance of Department of Art chair Mark Fertig, graphic design students have consistently placed in the country's foremost design competitions. Leslie Hanson '08, of New York, N.Y., is the program's most recent and distinguished winner. Hanson won a silver medal this spring at the National ADDY Awards competition in San Francisco, Calif. Out of 60,000 entries and 170 student and professional awards, Hanson was the only student from a college or university in the Northeast to win an award. He earned the chance to compete nationally after winning gold medals at both the district and regional levels.

Another winning student is Amanda Lenig '07, of Liverpool, Pa., whose recognitions include a district-level Gold ADDY. “There is an extreme sense of positive validation when the time and effort put into the poster, cd, or stationery package you've created is recognized by a professional in the field,” says Lenig.

2006 award winners

Susquehanna students cleaned up at the 2006 Greater Frederick Advertising Federation ADDY competition. Winners, pictured with their awards, are, left to right, back row: Nick Stephenson '99 and '06, Taylor Buckholz '06, and Leslie Hanson '08; front row: Amanda Lenig '07, Katie Lesser '07, Jessie Stoltzfus '08 and Cassandra Smolcic '06.

“It is also important, in such a competitive field, to know and understand what people outside of Susquehanna University are looking for in design work. Juried competitions are a gamble because we have no idea what the judges are looking for or what they will be drawn to. We can only send our best work and hope that it is recognized and respected as a good design,” she says.

Awards aren't the only things the graphic design program is racking up, though. For the 2006-07 academic year, 55 graphic design majors are anticipated. In addition, students are earning highly-coveted internships. One example is Isaac Johnson '07, of Rockton, Pa., who is spending the summer in Washington, D.C., interning at The Kennedy Center. (Read the story here.)

Graduates of the program aren't doing too poorly either. Several have landed jobs in major markets like New York City and Washington, D.C. Taylor Buckholz '06 secured a full-time position as a graphic designer with the up-and-coming-firm Design Army (www.designarmy.com). He attributes his success in finding a job so readily to Fertig's teaching methods.

“Our classes, projects and learning stress real-life applications. I have not felt overwhelmed by the professional design world, and I attribute that to the way the graphic design major is run,” Buckholz says.

As Fertig explains, “I focus on problem-solving as opposed to making things look pretty. And because we are a B.A. program rather than a B.F.A. program, students have the freedom to take more elective courses, which gives them a broader range of experience in which to approach clients' needs when they begin working in the profession.”

– Victoria Kidd
News & Editorial Manager

 

Greater Frederick Advertising Federation's (GFAF)
2006 ADDY competition

SU students claimed nine of the competition's 14 awards, including four of the five gold medals and five of the nine silver medals.

 

Buckholz

Taylor Buckholz '06,
Verona, N.J.
Gold (2)*

 
Leslie Hanson '08,
New York, N.Y.
Gold
 
Amanda Lenig '07,
Liverpool, Pa.
Gold
Nick Stephenson '99, '06,
Selinsgrove, Pa.
Gold, Silver (2)


Lenig

Jessie Stoltzfus '08
Marysville, Pa.
Silver
Lesser - ADDY
Lesser
Katie Lesser '07
Schneckville, Pa.
Silver
Cassandra Smolcic '06
Jeannette, Pa.
Silver
 

*One of Buckholz's Gold ADDY awards was co-won with Mark Fertig in the professional category.

National American Corporate Identity (ACID) competition, March 2006

Winning entries will be published by Harper Collins in a full-color hardbound reference volume purchased annually by advertising agencies and graphic design firms in Europe, Asia and the United States.


Cassandra Smolcic '06
Jeannette, Pa.


Katie Lesser '07
Schnecksville, Pa.

   
Amanda Lenig '07
Liverpool, Pa.
Ann Marie Reynolds '06
Mechanicsburg, Pa.

Nick Stephenson '99, '06
Selinsgrove, Pa.

 

 

 

Real Show competition sponsored by
the Art Directors Club of Metropolitan Washington (ADCMW), April 2006

Winning entries were included in an exhibition at the Art Institute of Washington and published in the ADCMW annual exhibition catalog.

Taylor Buckholz '06
Verona, N.J.
Silver
Andrew Goodsell '08
New Hyde Park, N.Y.
Gold
Nick Stephenson '06
Selinsgrove, Pa.
Silver

 



Jaime Escalante

Inspiration from Jaime Escalante

Susquehanna's Graduation Day 2006 proved to be “inspiration day” for teachers who gathered at 8:30 a.m. on Sunday, May 14, 2006, to breakfast with famous public-school teacher Jaime Escalante, along with his son and assistant, Jaime Escalante Jr. Four Selinsgrove-area teachers, representing math, social studies and English departments, Visiting Assistant Professor of English Michael Hardin and Carol Scherb '70 Ray, a member of Susquehanna's board of directors and English teacher, were thrilled to glean unusual teaching techniques from the man about whom the 1988 film Stand and Deliver was made.

Escalante transformed gang-member Mexican-American teens in an East Los Angeles high school into math experts. When his students passed Advanced Placement exams, the developers of the test accused them of cheating! Escalante had convinced those disaffected youth that they had the ganas (desire) to succeed. Motivation is all any learner needs.

Escalante was awarded an honorary doctor of education degree by Susquehanna during commencement ceremonies. The recipient of the Presidential Medal and member of the Teachers Hall of Fame, he was born in Bolivia, and arrived in California in 1964, via Puerto Rico, as a qualified physics and math teacher. However, the state did not recognize his credentials; he then attended college at night, while holding down menial jobs, until earning a mathematics degree in 1976.

Graduates of Mr. Escalante's controversial calculus classes are now NASA engineers and Harvard alumni. Angel, the wildest of the boys featured in the movie, became an Air Force pilot.

Escalante advises that parents practice his formula:
• talk to your kids;
• touch your kids. They are your most important responsibility;
• time. Give them your time. Listen to them. Don't be too busy.

– Carol Scherb '70 Ray

 

UPDATE: Hurricane Response

Since Susquehanna University's first hurricane response team traveled to Louisiana in January, two more teams of students, faculty and staff have gone to the Gulf Coast to lend a hand in the rebuilding effort – the first over spring break in March and the second at the end of May.

The trips have been partially funded by Susquehanna University, in partnership with alumni and other donors to the Susquehanna University Fund (SUF). Following the devastating hurricane season of 2005, SUF donors were given the opportunity to designate a portion of or their entire gift to Susquehanna to help fund the university's service work in the Gulf Coast.

An integral member of the initial trip, Lauren Bush '06, has implemented a related relief program called “Adopt-A-Teacher.” As an aspiring elementary education teacher herself, the project is one that grew out of Bush's volunteerism in the Gulf Coast and the resulting senior capstone project she undertook upon her return to campus in January.

Funds donated to the program will be used to help teachers in Brock Elementary School, part of the St. Tammany Parish School System, recover some of the lost teaching materials. Sixteen of these teachers have provided Susquehanna University with a wish list of teaching materials they still need to replace.

When asked why she was compelled to do this, even now that she has graduated and is trying to find a teaching job of her own, Bush said, “Once you start helping, you can't stop. After meeting them and seeing how much they need, you can't just walk away.”

— Victoria Kidd


For more information on the Adopt-A-Teacher Program, click here.

 

Innovative Program for High Schoolers Marks Milestone

Science In-Action Day 1992
Science In-Action Day 1992

Fall means back to school.

And for hundreds of high-school students, fall means learning in university classrooms and laboratories at Susquehanna's In-Action days.

In-Action days provide opportunities for prospective college students to investigate particular academic disciplines in a college environment. A window into Susquehanna, In-Action days also provide students with a chance to talk to professors and college students.

This annual tradition began in 1986 when the science department was struggling with low enrollment.

Science In-Action Day 1996
Science In-Action Day 1996

“When I became dean, the sciences were in trouble,” said Donald Housley, professor emeritus of history. “We needed to work at getting them some students to avoid shutting down a program or two.”

Professor Emeritus of Chemistry Tom McGrath suggested the idea, which turned into a 20-year-and-counting tradition. “I proposed we talk to high-school students – bring the high schools here,” he said.

According to current program coordinator, Wendy Lauer '80 Mull, this program is unique to Susquehanna.

“I think Tom was quite a pioneer among faculty in those days,” Mull said. “No other school that we know of does a program quite like this.”

During Science In-Action Day, students experience college science by participating in a two-hour lab, a session about careers and a guest lecture – which was delivered one year by a NASA astronaut.

The program was designed to promote Susquehanna to both high school students and their teachers. Parents were also invited to attend information sessions about admissions and financial aid.

And the program proved popular. About a dozen students attended the first Science In-Action Day, Housley recalls. By the fourth or fifth year, 250 students were coming.

“It just grew exponentially,” Housley said.

And it was just what the science programs needed.

“We went from being in danger of people losing their jobs to hiring more people,” Housley said.

Now, according to Housley, Susquehanna employs twice as many biology faculty as it did in 1986.

After other departments saw the success of Science In-Action Day, they got on board with their own programs. Susquehanna now hosts five In-Action days, recently renamed Action days, each year.

Fall 2006 Action Days

Business Action Day Monday, October 9
Science Action Day Friday, October 20
Writing Action Day Monday, October 23
Arts Action Day Monday, October 30
Liberal Arts Action Day Monday, November 6

High school juniors and seniors are invited to register. The programs are free and include lunch. For more information, visit www.susqu.edu/admissions/inaction.htm, or contact Wendy Mull at mullw@susqu.edu, or 1-800-326-9672.

 




In-Action Alumni Spotlights

Attending the biology workshop at Science In-Action Day helped Dr. Ryan Clouser '98 choose his career path. “I strongly considered applying to Susquehanna as a music major but was also interested in science,” said Clouser, who is now an intensivist, specializing in the care of critically ill and trauma patients. His parents suggested he attend Science In-Action Day to help him decide which field to pursue. “Luckily, I took their advice,” he said.

Clouser said he was impressed with the science faculty at Susquehanna and felt comfortable working with the professors. “I remember how relieved I was to learn firsthand how easygoing and approachable the science faculty were,” he recalled. “Before Science In-Action Day, I had envisioned college biology professors as uptight and unapproachable. After Science In-Action Day, I made my decision to apply to SU as a biology major.”

After Susquehanna, Clouser attended Philadelphia College of Osteopathic Medicine and completed a four-year residency in internal medicine and pediatrics at Geisinger Medical Center in Danville. He currently resides in New Hampshire, where he is participating in a two-year fellowship at Dartmouth Hitchcock Medical Center.

Garrett Bissell '01 is proof that a major in geological and environmental sciences can take you to unexpected places. Bissell, who studied law at the State University of New York at Buffalo Law School, is now a corporate attorney with energy supply company WPS Energy Services Inc., in Albany, N.Y. “Although my current position does not involve application of the technical science skills that I acquired during my undergraduate studies, environmental issues arise on a regular basis,” he said.

Bissell attended Science In-Action Day for reassurance that he had chosen the right field. “It provided a very real and ‘hands-on' sense of what studies in environmental sciences would be like,” he said.“It ensured me that I had made the right choice about Susquehanna and environmental science.”

Bissell also made lasting connections at the one-day program. “Science In-Action Day allowed me to meet a few other students that I would end up working with over the next four years,” he said.“It was also an opportunity to meet the faculty that made the day a fun and creative learning experience.”

— Jennifer Sprague '06

Sprague, of Glastonbury, Conn., attended the journalism workshop at the 2001 Writing In-Action Day. She majored in journalism and is a reporter with the Smyrna/Clayton Sun-Times in Delaware. She said: “My favorite part of Writing In-Action Day was meeting the faculty. It was nice to know my academic adviser before I even came to campus as a freshman.”

 

Susquehanna University Last reviewed
Paul Novack, Office of Communications
©2006 Susquehanna University, Selinsgrove, PA 17870-1164
Telephone: 570-372-4119 Fax: 570-372-4048