INTD-133 British Theatre

Offered to students participating in the London Program of the Sigmund Weis School of Business, this course provides knowledge and exposure to the art of theatre performance by utilizing the rich offerings of the theatre and other fine arts resources in London and England.

INTD-134 British History/Culture London

Offered to students participating in the London Program of the Sigmund Weis School of Business, this course introduces students to the theories and principles of diversity by examining Great Britain as a case study in diversity. The course explores key aspects diversity in relation to, but not limited to, class, race, gender and sexuality. A key focus will be location-specific study of social and cultural diversity through student exploration of the role played by culture, ethnicity, class, race and gender in Britain's past and in its contemporary life. This will involve exploring the opportunities and challenges faced by individuals, businesses and non-profit organizations in their engagement with issues of equality and social justice. Students will learn about contemporary British culture and they will be able to compare that culture with that of the United States.


MGMT-102 Global Business Perspectives

An overview of business fundamentals, functional areas of business, business careers, and opportunities provided by the Sigmund Weis School. A case-based approach emphasizing teamwork and communication skills. A team presentation of case analyses to invited business executives is a key component and highlight of the course.

MGMT-202 Business Statistics

Principles and methods of data collection, presentation, analysis and interpretation for business decisions. Includes statistical description, probability theory, and methods of inference; regression and correlation analysis; time-series analysis and index numbers; and chi-square. Introduces computer-based statistical packages. (Students may earn credit for only one of the introductory statistics courses offered by the management, mathematics, or psychology departments).

MGMT-203 Quantitative Methods for Business

This business foundation course helps students to understand the concepts, techniques, and applications of both deterministic and probabilistic mathematical/quantitative methods for strategic and operational business decisions. The course focuses on how applied mathematical/quantitative methods can be used to improve critical business and economic decisions for better and sustainable expected results. Discussion topics will include linear programming and optimization methods, decision models under uncertainty and risk, inventory models, waiting line and simulation methods, project scheduling and network analysis, and integral and differntial calculus for economic and business applications. Prerequisite: MGMT-202 or equivalent statistics course.

MGMT-216 Luxury Brand Marketing & Management

This course covers the history of luxury brands through the facets of luxury today. It explores how brand equity is created, pricing strategies, the distribution of luxury goods, and various business models for luxury goods.

MGMT-250 Introductory Topics in Business

An introductory course covering topics of current importance and interest in business.

MGMT-280 Marketing

The study of business activities planned and implemented to facilitate the exchange or transfer of products and services so that both parties benefit. Examines markets and segments, as well as product, price, promotion, and channel variable decisions. Considers marketing in profit and nonprofit sectors, and in the international setting. Prerequisite: Sophomore standing.

MGMT-316 Luxury Brand Marketing

In this course students explore communication strategies, developing brand equity and luxury brand stretching. The course also covers global trends and innovative strategies for marketing luxury to emerging markets. In addition, it introduces students to the impact of digital technology and the concepts of luxury sustainability and social entrepreneurship. Prerequisite: MGMT-216.

MGMT-317 International Marketing

In this course students analyze world markets, including the perspectives of consumers throughout the world. Students will learn about the marketing management techniques required to meet the demands of world markets in a dynamic and ever-changing setting. Prerequisite: MGMT-280.

MGMT-318 Integrated Marketing Communications

Reflects the growing practice of effectively combining an organization's communication tools in a united effort for goal accomplishment. Topics include advertising, public relations, sales promotions, marketing, social media, e-commerce, and sponsorships. Legal and ethical considerations are also discussed. Same as COMM-418. Prerequisite: Junior standing.

MGMT-330 Small Business & Entrepreneurship

Emphasizes small business operations and management, and the theories and practice of entrepreneurship. Topics include developing a business plan, small business finance, and selected international examples. Students are engaged in a realistic simulation of a small business, from creating the business and running it on a day-to-day basis, to potentially exiting the business in some way (sell, close, bankruptcy).

MGMT-340 Corporate Financial Management

Examines the theory and practice of corporate financial management. Topics include the financial environment, time value of money, bond and stock valuation, and the capital asset pricing model. Also covers analysis of financial statements,financial forecasting, capital budgeting, long-term financing decisions, the cost of capital, capital structure, dividend policy, and working capital management. Prerequisites: junior standing, introductory statistics course, ACCT-200, and either ECON-105 or both ECON-201 and ECON-202.

MGMT-342 Investment Analysis

Examines various investment vehicles within a risk and return framework. Topics include the structure and operation of markets, use of margin, short sales, stock market indexes, mutual funds, efficient market hypothesis, stock and bond valuation, duration, international investing, call and put options, futures contracts, real estate, and portfolio management. Uses a mutual fund study, a stock valuation exercise, and a computer database to increase knowledge and experience in investment management. Prerequisite: MGMT-340.

MGMT-344 Financial Institutions and Markets

Focuses on the financial services industries and financial markets in the U. S. economy. Topics include the structure of financial markets and the roles of financial services industry and the federal government in these markets; the valuation of fixed-income securities; risk-return trade-offs in capital markets; hedging and the use of financial derivatives to manage interest rate risk, foreign exchange risk, credit risk, and liquidity risk; asset-liability-liquidity management emphasizing GAP and duration analysis; mergers and acquisitions. Prerequisite: MGMT-340.

MGMT-345 International Financial Managment

Examines the theoretical and practical analysis of the financing and investment decisions of multinational firms operating in international financial markets. Topics include international asset valuation, international financing and investments, foreign currency, foreign exchange risk exposure, and country risk management. Prerequisite: MGMT-340.

MGMT-350 International Business

A broad exposure to the turbulent, complex and expanding nature of business in the international environment. Considers the fundamental principles and practices of multi-national enterprises with both text and case studies. Prerequisites: ECON-201, ECON-202, or instructor's permission.

MGMT-351 Seminar in European Business Operations

A study of business practice and operations in the U.K. and continental Europe. Offered in London, England, for business students in the Sigmund Weis School London Program. Emphasis is pragmatic and applications-oriented. The course features field trips to manufacturing facilities, distribution centers and financial institutions in the U.K. and on the European continent. Class often features guest lecturers knowledgeable in specific fields of international business. Prerequisite: Junior standing or instructor's permission and participation in the London Program.

MGMT-360 Management & Organizational Behavior

Examines the theories, practices, and processes of management and organizational behavior. Emphasizes applications of theory to practice and learning from experiential activities. Topics include motivation, values and ethics, interpersonal communication, group processes, conflict and negotiation, and leadership. Numerous exercises emphasize application of theories and processes to students' personal experiences. Prerequisites: Sophomore standing, an introductory statistics course and either ECON-105 or ECON-202 or instructor's permission.

MGMT-361 Human Resource Management

Examines the activities and practices conducted by a human resource management department, as well as the relationships among them. Topics include job analysis and design, human resource planning, recruitment and selection, training and development, performance appraisal, and compensation. Numerous exercises are used to emphasize application of human resource management concepts and methods to real-world scenarios. Prerequisite: MGMT:360 or instructor's permission.

MGMT-362 Employment Law

Explores legislation regulating wages, hours,and other conditions of employment. Topics include federal laws that regulate wages and salaries, hours of work, equal employment opportunity, health and safety, and workplace justice. Students are required to apply concepts and techniques discussed in class within several assignments and/or exercises. Prerequisite: MGMT-361 or instructor's permission.

MGMT-369 Values, Ethics, and the Good Life

Students are introduced to "The Encompassing," a model that depicts the complexity of becoming a fully functioning human being. The Encompassing describes four modes of being human, as well as ethical systems and leadership styles that correspond to each mode. Students will engage in class discussion exercises and other learning activities that focus on their applying course material to their own personal lives. Prerequisite: Junior standing or instructor's permission.

MGMT-381 Marketing Research

The course material parallels the marketing research process and follows the definition of a research problem, the design of an appropriate methodology, and the collection of data. Data compilation and analysis and report preparation are covered in the data analysis portion of the course. The objective will be to provide students with the analytical skills and practical experience that will allow them to perform market research. Prerequisite: an introductory statistics course and MGMT-280.

MGMT-382 Consumer Behavior

A survey of the contributions of the behavioral sciences to the understanding of buyer behavior. Emphasizes how marketers use theories regarding consumer purchasing process to make decisions at both the strategic and tactical levels. Prerequisite: MGMT-280.

MGMT-384 Retailing

Marketing activities that involve the sale of goods and services to ultimate consumers for personal, family, household and small business use. Focuses on store operations, distribution functions, and non-store retailing, including mail-order and the Internet. Prerequisite: MGMT-280.

MGMT-390 Operations Management

Introduces areas such as product and process development, capacity planning, inventory control, product scheduling, and quality control. Emphasizes the integration of strategic long-term and analytical short-term decisions and the integration of the operations function within the firm. Uses quantitative models, spreadsheet models, and computer applications to provide a framework and support for the development of management decisions. Prerequisites: Junior standing, MGMT-203,ACCT-200, and either ECON-105 or ECON-202.

MGMT-400 Business Policy and Strategy

The capstone course for business seniors that integrates much of the knowledge they gain from earlier courses. Uses a case method approach to solve problems facing top management. Emphasizes the global environment and strategic management decisions. Covers finance, management, marketing, technology, geography, leadership, and other factors in both domestic and international cases. Heavy emphasis on the development of analytical skills and both written and oral communications skills. Prerequisites: senior standing and a completion with a C- or better of MGMT-340, MGMT-360, and either MGMT-390 or ACCT-300.

MGMT-404 Business and Social Responsibility

Examines the concepts and applications of ethical and moral behavior that affect business decision-making and result in socially responsible policies and actions. Uses actual cases and issues to demonstrate the need for social responsibility as an integral part of business strategies and implementation. Prerequisites: senior standing and completion of all 300-level business requirements or instructor's permission.

MGMT-416 Intellectual Property & Luxury Industry

Intellectual property is the foundation upon which the success of luxury brands is built. Valuable intellectual property is paramount to the growth and sustainability of brand value. This course covers protection of intellectual property domestically and globally, and it explores the interplay among trademark law, antitrust law, luxury goods, and copies of luxury goods. Prerequisite: ACCT-210.

MGMT-433 New Venture Start-Up & Financing

This course deals with the strategic and operational issues of structuring the start-up of different types of new ventures. Beyond personal qualities, preparing viable business plans is vital for success in establishing new business ventures. Student teams will practically learn how to prepare a viable and appealing business plan for the type of venture they would like to start. They will learn the step-by-step processes of business plan preparation. The course will also cover the Hows and Whys of different options of financing for new ventures. At the end of the semester, students will attempt to secure financing from banks and other financing institutional capacities.

MGMT-434 Entrepreneurial Experience

Student teams will create, manage, and run an organization. They must appoint a management team, delegate jobs, hire personnel, and manage finances in order to run the business. Students also study several cases that demonstrate different aspects of the entrepreneurial company.

MGMT-435 Entrepreneurial Venture Strategy

This course inquires how successful entrepreneurs create economic wealth through innovation and great ideas. Core discussions will focus on the foundations of entrepreneurial paradigms and strategies that help entrepreneurial ventures to sustain competitiveness and enhance their contribution to economic growth and innovations. Students will learn and retain a demonstrable knowledge in: entrepreneurial marketing paradigms, strategies and policies that are needed to manage successful entrepreneurial ventures. Moreover, course discussion topics will help students to understand the important role of entrepreneurship in achieving the better, the new, the breakthrough and the yet unchallenged innovation, creativity and opportunity.

MGMT-441 Advanced Corporate Financial Mgmt

A brief review of MGMT-340 with additional depth in such topics as risk and return, cost of capital, capital structures theory and practice, capital budgeting, and financial statement analysis. Expands to cover topics such as lease financing and debt refinancing. Uses case studies to apply these concepts and theories. Prerequisite: MGMT-340.

MGMT-442 Portfolio Management

This course is designed to focus on the work of portfolio managers. Students will learn how to establish appropriate investment objectives, develop optimal portfolio strategies, estimate risk-return trade-offs, select investment managers, and evaluate investment performance. Many of the latest quantitative approaches in portfolio formation and evaluation are discussed. This course will draw upon selected materials from the CFA professional designation curriculum. This class is one of the two courses that make up the "Susquehanna Student Investment Program, SUSIP". Prerequisite: MGMT-342.

MGMT-443 Equity Asset Analysis and Valuation

Examines various investment techniques, using empirical analysis within the framework of modern portfolio theory. The course features a top-down fundamental analysis approach using both economic and industry financial data. Topics include macroeconomics, portfolio analysis, financial statement analysis, traditional investment theory, intrinsic security valuation, efficient market hypothesis, executive compensation, insider trading and advanced technical writing, and oral presentations. Prerequisite: MGMT-340.

MGMT-445 Financial Modeling & Income Analysis

This course focuses on securities that promise a fixed income stream. Topics include features of bonds, risk of bonds, yield spreads, duration, convexity, term structure, volatility of interest rates, and CDO's. Financial models are developed using Excel and focusing on extraction of financial data and converting it into models useful for financial decision-making. Prerequisites: MGMT-340 and MGMT-342.

MGMT-446 Topics in Finance

Topics of current importance and interest in finance. Prerequisites: MGMT-340.

MGMT-464 Compensation Structure Design

Explores the theory and practice of compensation structure design based on concepts of internal and external equity. Internal equity focuses on assessing the relative worth of different jobs in an organization through job evaluation. External equity involves assigning pay levels to different jobs in an organization based on data collected from wage and salary surveys of competitors. The topic of benefits is also addressed. Students are required to apply concepts and techniques in class within a group project that entails developing a compensation structure for a hypothetical company. Prerequisite: MGMT-361 or instructor's permission.

MGMT-465 Performance Management

Explores the theory and practice of performance appraisal and performance-based pay. Performance appraisal topics include appraisal instruments, sources of appraisal, increasing appraisal accuracy, and conducting appraisal interviews. Performance-based pay topics include traditional merit pay, as well as incentive plans, gain sharing, and profit sharing. Students are required to apply concepts and techniques discussed in class within several assignments and/or exercises. Prerequisite: MGMT-361 or permission of instructor.

MGMT-466 Negotiations

Develops skills in negotiation, joint decision making and joint problem solving through analysis of the negotiating process, frequent negotiation exercises, case analyses and interaction with professional negotiators. Prerequisite: junior standing or instructor's permission.

MGMT-467 Topics in Management

Explores topics of current importance and interest in management. Prerequisites: MGMT-360 and junior standing or instructor's permission.

MGMT-468 Women in Organizations

Examines the role of sex and gender in organizations. Special attention is given to topics relevant to women working in organizations, such as sex and gender differences in: career/job preferences, advancement and pay, teamwork, leadership, sexuality in the workplace and work-family balance. Other topics addressed include hostile vs. benevolent sexism as well as practices designed to increase diversity within organizations. Class is conducted in a seminar format. Prerequisite: junior standing or permission of instructor. Same as WMST-380.

MGMT-485 Marketing Strategy and Management

A case method capstone course for the marketing emphasis applying marketing functions to "real world" situations. Integrates knowledge from previous courses in marketing, management, accounting and finance as applied to market planning. Prerequisites: MGMT-382 and MGMT-381.

MGMT-486 Topics in Marketing

In-depth focus on a marketing topic of current interest. Possible topics include marketing for service and non-profit organizations, new product development, and direct marketing. Prerequisite: MGMT-280.

MGMT-501 Independent Study

Individualized academic work for qualified students under faculty direction. Typically focused on topics not covered in regularly offered courses. Prerequisites: Senior standing and permission of faculty member and department head.

MGMT-502 Senior Research

An original research project under faculty direction. Prerequisites: senior standing and permission of faculty member and department head.

MGMT-503 Business Internship

Full-time off-campus employment for junior or senior business students guided by host organization management supervisor and Sigmund Weis School faculty internship adviser. Requires collateral written analysis of the learning experience. Prerequisite: permission of faculty supervisor and department head and a 2.0 GPA.

Course Catalog

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