Entrepreneurship & Corporate Innovation Degree

The entrepreneurship and corporate innovation degree helps you develop skills to start a business enterprise or thrive as an entrepreneurial thinker in an established company. No matter what your starting point, your entrepreneurial expertise will advance by studying real-world lessons of successful businesses that range from management principles to marketing and sales, and from communication to negotiation.

In this flexible major, you will learn how to leverage innovation in the launch of new ventures and the expansion of existing corporate markets. Your path will be enhanced by your further development of your problem-solving and creative-thinking skills, your ability to recognize opportunities and your aptitude to develop systematic plans to capitalize on high-potential ideas.

You will have space to make things and break things to make things even better. That’s the strength of this program. You will test theories, models and strategies learned in the classroom by creating your own businesses, working within cooperate offices and gaining insight from leaders in the entrepreneurial community.

You will develop and accomplish

  • Creativity, continuous innovation and market disruption
  • Leadership at top management levels because you have an entrepreneurial, problem-solving mindset
  • How to launch a new venture inside of a company or as a start-up
  • Work with faculty who have entrepreneurial and intrapreneurial experiences

Degree highlights

  • One-on-one mentorship with our “Entrepreneur in Residence”
  • Guaranteed start-up funding for business development
  • Build and launch multiple businesses from start to finish during your major
  • Participate in consulting projects with small businesses and high growth start-ups

Chapter of Sigma Nu Tau — the only entrepreneurship honors society in the U.S., with our top 20% of students invited
of students participate in regional and national competitions
of students engage in hands-on experiential learning

Bringing business ideas to life

At Susquehanna, you’ll learn much more than the basics of business. You’ll be able to develop and actualize your best ideas, perhaps even a prize-winning one. Learn how three SU business students earned top marks in a national entrepreneurship competition.

Read more

“Susquehanna’s Sigmund Weis School of Business taught me more than simply business. I explored a new country through an awarded fellowship, developed invaluable technical skills in the classroom and gained real-life experience through various projects and networking events. I am forever grateful for the opportunities provided to students like me to succeed in the professional world.”

Rachel Sweger ’20

Potential Careers

  • Entrepreneur
  • Business consultant
  • Director of product development
  • Chief innovation officer
  • Project manager

Recent Employers

  • Deloitte
  • Ernst & Young
  • Under Armour
  • BirchBox
  • Seneca Insurance

Average Salary


2021 median pay for management analysts

Source: Bureau of Labor Statistics

Entrepreneur in Residence

With experience as an entrepreneur and expertise in e-commerce, lean startup businesses, digital marketing, sales and business development, Alex Fleck mentors and guides students to accelerate development of their ideas. Whether you have an idea to improve a business or a passion to launch a business, Alex is a resource as entrepreneur in residence at Susquehanna.

Alex has owned and run businesses for 15+ years in markets as diverse as marketing/consulting, e-books, photography, wristwatches, subscription services and online communities. As a consultant with vast experience for clients in health and wellness, industrial industries, healthcare, e-learning, skincare, wineries, financial businesses and more, he is positioned to help your entrepreneurial ideas excel.

Learn more about Alex

Image of Alex Fleck, entrepreneur in residence.

 Sigma Nu Tau

Sigma Nu Tau is Susquehanna University’s honor society dedicated to entrepreneurship. 
In 2021, the honors society was awarded the Gold Outstanding Chapter Award, the highest honor available, and was named as the 1st place overall outstanding chapter in the U.S. Read the full story here.

Innovation Challenge 

Susquehanna’s Innovation Challenge is a two-day competition that encourages entrepreneurial thinking and networking to solve a given problem. The event also includes group activities and speeches from entrepreneurs.

House of Hawks

House of Hawks, also known as Susquehanna’s version of Shark Tank, is a business pitch competition where students must submit and present a business idea, product or service to a board of judges.

This event is open to any student of any major that is interested in pitching a business idea with enthusiasm, knowledge and creativity for a chance to win a cash prize.

Studying for a Degree in Entrepreneurship & Corporate Innovation

Explore the courses you’ll take on your journey to earning a degree in entrepreneurship & corporate innovation at Susquehanna.

Explore other programs and opportunities

See the full list of related programs on the Sigmund Weis School of Business page.

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Management & Marketing

514 University Ave.
Selinsgrove, Pa. 17870

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Emma Fleck, department head